Everyone likes saving money on their holiday, right? Wrong. If discount codes and offers are the only tools in your lead conversion arsenal, it’s time to expand your strategy. Savings VS Spontaneity Yes, people like to save on flights, hotels and packages when they can. But when it comes to saving money on a holiday […]
Increasing your bookings through effective brand2consumer interaction
If you’re leaving your bookings up to chance, Facebook, PPC or last-minute customer spontaneity, you probably want to bookmark this page. Forget the weather, forget the price, here’s how to sell any holiday. Google research in early 2015 has established that it there are 7-12 touch points (or brand interactions) between a consumer showing an interest […]