By now, you have probably began receiving emails from companies asking you to update your marketing preferences. If not, well, they’ll be coming. The chances are, that you will need to do the same. GDPR goes into effect in May 25th, 2018 and if you don’t have GDPR-compliant consent from your consumers then you won’t […]
How To Track Third Party Campaigns Using Google Analytics
4 Simple Steps to Measure Success So you’re using third parties to help your business. Whether it’s to boost your sales or generate catalogue requests, what you most want from them is to drive traffic to your site – as this helps with everything. But how can you tell which third party campaigns are working? […]